In a bold move that’s making waves across global crypto markets, Metaplanet, a Tokyo-based investment and technology firm, has purchased over 1000 Metaplanet Bitcoin Holdings (BTC) — officially becoming the fifth largest corporate holder of Bitcoin worldwide.The announcement, made on June 30, 2025, positions Metaplanet alongside titans like MicroStrategy and Tesla, reinforcing the growing trend of corporate treasuries adopting Bitcoin as a long-term strategic asset.
A Closer Look at the Purchase
Metaplanet disclosed that it had acquired 1,036 BTC, bringing its total Bitcoin holdings to approximately 1,370 BTC. At today’s price of $99,500–$103,000 per BTC, the company’s holdings are now valued at over $135 million USD.
The purchase was funded through a mix of:
- Internal cash reserves
- Capital raised via Bitcoin-backed corporate bonds
- Spot market acquisitions on regulated exchanges
This marks Metaplanet’s largest single Bitcoin buy to date and signals its full commitment to a Bitcoin-first treasury strategy.
Who Is Metaplanet?
Founded in Japan Metaplanet has roots in media and technology but began shifting its business model in 2024, transforming itself into a Bitcoin-focused public company. It trades on the Tokyo Stock Exchange (TSE: 3350) and has attracted attention for mirroring MicroStrategy’s bold Bitcoin treasury tactics.
The firm now describes itself as a digital asset infrastructure and investment company, with Bitcoin as its primary reserve asset.
“We believe Bitcoin is the most resilient, secure, and globally adopted store of value in existence,” said a Metaplanet spokesperson. “This acquisition reflects our conviction in Bitcoin’s long-term potential.”
Why Metaplanet Is Going All-In on Bitcoin
The decision to significantly expand its Bitcoin holdings stems from several macro and strategic factors:
Strategic Reasons Behind the Move:
- Inflation Hedging: Bitcoin is seen as a safeguard against desire devaluation and global currency instability.
- Treasury Diversification: BTC offers long term store-of-value potential without the counterparty risk of fiat.
- Regulatory Clarity in Japan: Japan has established one of the most crypto-friendly regulatory frameworks in the world.
- Investor Appeal: Crypto-savvy shareholders see Bitcoin treasury strategies as innovative and future-forward.
Metaplanet is also capitalizing on growing demand from institutional investors in Asia seeking regulated exposure to Bitcoin through publicly traded companies.
Corporate Bitcoin Leaderboard: Where Metaplanet Stands
With this latest acquisition, Metaplanet has earned a place among the top 5 corporate holders of Bitcoin globally.
| Rank | Company | Estimated BTC Holdings |
| 1 | MicroStrategy | ~214,400 BTC |
| 2 | Marathon Digital | ~17,800 BTC |
| 3 | Tesla | ~11,300 BTC |
| 4 | Hut 8 Mining | ~9,200 BTC |
| 5 | Metaplanet | ~1,370 BTC |
Metaplanet is now the largest corporate Bitcoin holder in Asia and the only non-U.S. firm in the global top five — a significant milestone for both the company and Japan’s position in the global crypto economy.
What This Means for Crypto and Institutions
Metaplanet’s move underscores the accelerating adoption of Bitcoin among traditional corporations — especially outside the United States.
Key Takeaways:
- Institutional Bitcoin approval is going global, with Japan leading the charge in Asia.
- Bitcoin continues to gain traction as a digital treasury reserve.
Metaplanet’s approach may inspire more public companies in Asia-Pacific to follow suit. - These strategic moves also reduce circulating supply, adding potential long-term upward pressure on BTC price.
Conclusion
Metaplanet’s $100M+ Bitcoin buy is more than just a financial transaction — it’s a signal of conviction. By entering the top five corporate BTC holders, the firm has declared its belief in Bitcoin’s role as the foundation of future finance.As corporate adoption deepens, and firms across the globe reevaluate their reserves, Metaplanet’s bold Bitcoin strategy might just mark the beginning of Asia’s corporate crypto revolution.